Book Reviews
Find reviews of a wide range of books related to customer relationship based subjects;
- Customer Experience
- Contact Centres
- Complaints Handling
- Business Process Improvement
- Social Media
Books Reviewed
Trust Agents by Chris Brogen & Julien Smith Read Review
Twitter Power by Joel Comm Read Review
Predictably Irrational by Dan Ariely Read Review
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These are great thoughts, and something I wish more businesses today paid attention to online. A customers complaint is not to be taken lightly, and in the age of twitter and facebook they can spread like wildfire. Maybe as more companies get burned be angry consumers they will learn to pay attention to negative reviews!